Stereotype image analysis

Negative stereotypes are represented through media such as newspapers and their covers. A very sensitive topic amongst society days are muslims and their extremist counterparts that society seem to relate to the religion as a whole. This stereotype causes outrage amongst the muslim community as they are being ridiculed and judged by society. More extensive examples of muslim stereotypes are shown on the picture on the right below, this is a photo created to showcase common stereotypes related to the muslim religion. In the picture the stereotypes are individually and physically placed and stuck all over a muslim mans face, this is to relate to the 'label' social stigma on where people associate certain words with an individual based on a certain trait that they have.

The newspaper cover i have chosen is this one from the publisher 'The Sun'. Here the headline is "1 in 5 Brit Muslims sympathy for jihadis", this headline is a negative stereotype as it is saying that so british muslims sympathise for jihadis, which they have rephrased it to seem less offensive and to be seen more as a statistic. This relates to the "hypodermic needle theory", this is a model of communications suggesting that an intended message is directly received and wholly accepted by the receiver. The theory relates to this newspaper cover as the headline is trying to spread the stereotype of muslims being a imminent threat, even british muslims, this message is then fed to the public to make actually believe that they are in danger and british muslims are an imminent threat to their safety. The newspaper publisher 'The Sun' is known as one of the most biased publishers, this is due to their Proximity factor as more local newspapers or tabloids such as The Sun's newspaper stories tends to be more local to spark more interest in the reader but they are also more ethnocentric than other quality newspapers this means they tend to judge other cultures based on their own preconceptions within their own culture, so a headline such as this is not unexpected from a publisher such as 'The Sun' as they exploit their readers and send false messages which the audience then believe and accept to then carry on this social stigma on stereotypes.